28/01/2009

Joao Garcia testimony

Yesterday, I had the privilege of watching the documentary “Joao Garcia sur la route des 14”, at Bivaque store. It’s a little movie about Joao’s project to climb the 14 peaks above 8.000m.
Staring: Joao Garcia
Presented by: Joao Garcia
Produced by: Johan Perrier

In a nutshell: INSPIRING!

I strongly recommend you to watch the trailer!



Afterwards we chatted for a while. I asked him if, coming back to mountains he visited before, he could find traces of climate change.
Absolutely! – he replied.
When he started, 15 years ago, there was little awareness of climate change, but now, as he himself gets more attuned to the problem, the impact is very visible reaching more than 300 meters retreat in some cases, he says.

Visit Joao’s website at:
www.joaogarcia.com

15/01/2009

Great downhill video!

SILVA, one of the brands sponsoring the ICE CARE project, has just launched its new on-line campaign in: http://www.silvaintelligentlight.com/

The website is great and the video promo is really cool!



I’ve got SILVA headlamp already - lucky me!
Can’t wait to try it out on some insane downhills in Sintra or night running.

12/01/2009

ICE CARE official website















A long time ago, a friend (AACP) said (and I quote) – “a company is a gathering of wills”

Ice Care is also a gathering of different wills.

It’s very rewarding to see that a simple idea, that started out as a few neurons chatting in my head, is now moving wills of different people on the other side of the town, on the other side of the Atlantic, on the other side of the world.

I just received, from the other side of town, the first templates of Ice Care’s official website.

Thank you Isa!




07/01/2009

For the skeptical in you…

For those of you who are still not completely convinced.

Would you trust Sir David Attenborough?